Local Marketing

How Local Businesses are Using Twitter to Find Customers

Twitter is a great marketing tool for creating brand awareness and keeping an eye on the competition, but most importantly for engaging with your customers. Local businesses often struggle connecting with their local audiences, but there are several simple tasks that can be done to help find local customers on Twitter. Location based search One […]

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How to Tailor Your Content to Reach a Local Audience

What if I told you that marketing your small business to a local audience on a low budget is not only possible but can actually be extremely effective and profitable? Not convinced? We’ve put together a few tips and tricks you can use to tweak your online content and help increase the visibility of your […]

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Local Listings Optimisation ─ What It Is, Why It Is Important and How to Do It

50% of smartphone users visit a store within a day of their local search, according to research by Google. What’s more, these people are ready to spend money with your business. They are searching for your opening hours, the address of their most local store, and directions to find it. But what happens if the […]

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Death of The Marketing Brochure – Part 2

As your shop window to the world, your brochure can be one of the most important marketing tools in your firm. In the first part of this blog series we spoke about the marketing constraints of brochures. Today we’re discussing the positive aspects a brochure holds. Hopefully by the end of this you will have […]

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Death of the Marketing Brochure – Part 1

Constraints of Marketing Brochures Considering the limitless download possibilities online we discuss whether there is still a need for brochures. In the first part of this two part blog series we talk about the constraints of using brochures in your marketing. 1. Price – Possibly the biggest downfall to brochures is what it costs to […]

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6 Great Benefits of Using Online Marketing

In the ever-growing world of marketing it may seem like you need to have an ever-growing marketing budget to match. Surely a website and Facebook page would suffice? Well maybe, depending on what sort of business you have, but there is so much more you can do and some of it is free!! There are […]

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