If your business has an online presence then the opportunity exists for you to build an effective email marketing list. A targeted email list allows you to continuously nurture prospects, provide them with information and offers, and eventually turn them into revenue producing conversions. As pretty much everyone on the planet has an email address...
This week we’re talking about all things Eurovision as well as catching up on the latest social media features and updates from the usual suspects, Facebook and Twitter. #EUROVISION Eurovision is the biggest singing contest in the world and as such one of the most talked about events on social media. So, love it or...
Advertising on social media is not a new concept. Most of the main players now offer the opportunity to expand your reach and build a bigger audience for your company with the help of adverts or sponsorships. There are several different options for advertising on Twitter, these include promoted tweets, promoted accounts and promoted trends....
This week all the big social media game players have been updating us on all their latest business ventures and revamped features. From Facebook Events to Pinterest Cinematic Pins, we’ve got the latest news. 7 Facebook Events features coming this year and beyond Facebook Events is one of Facebook’s more handy tools. Users create hundreds...
To help you stay ahead of the game with social media, here are some of the news items that caught our attention this week. Facebook could let businesses contact you on WhatsApp After acquiring the popular messaging app for $21.8billion last year, Facebook have announced this week that they may allow businesses to interact with...
Isn’t it great when you come up with a really fun, unique and clever marketing idea for your company? You generate the idea, plan the approach and implement the campaign. Job done! Right…? Wrong. Every single marketing activity your company does needs to be measured and analysed in order to understand if it was as...
What’s new in the social media world this week? From Facebook to YouTube to Instagram, we’ve got the latest. YouTube confirms ad-free paid subscription service YouTube has sent an email to its partners describing the forthcoming paid service, which will allow users to watch videos without adverts. This news comes in the wake of the launch...
Did you know that you can drive serious footfall into your physical store using online marketing strategies – even if you don’t sell products online? People are increasingly relying on their mobile devices to research products and prices while they are out and about. 50% of smartphone users visit a store within a day of...
Every year on April Fool’s Day companies across the globe compete to come up with the best, wittiest and most memorable pranks in an attempt to show their funny side. While it’s all a bit of fun and games, over the years it has become a very popular marketing tactic, with many of the best...
